Apparently asking your customers a direct question like: “How likely are you to recommend our company/product/service to your friends and colleagues?” is a pretty solid indicator of your brand’s relationship with its customers and, in fact, has real value in differentiating one company’s performance from another.
Last week I joined Jess for a 30-minute call where we openly discussed topics ranging from the candidate experience to embracing bots and innovation in recruiting to some of the little things that can make all the difference in our branding and marketing to talent.