CXR Pulse Survey: Determining & Tracking Employee Referrals

Employee Referrals CareerXroads SurveyWhile it likely doesn’t surprise anyone that nearly 90% of our current CareerXroads members that responded to this “Pulse” survey report to track employee referrals as a source of hire, it could come as news that a large portion of enterprise-sized organizations still leave it up to the candidate to identify themselves as a referral. Nearly 40% of respondents report that referral candidates select “employee referral” from a menu option when applying and are subsequently asked to name the referring employee.

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Some organizations are moving away from this tactic because they worry that candidates falsely identify as a referral in the hopes of preferential treatment. Other companies are enabling this feature with the caveat that to be considered a valid referral, the candidate can have no prior applicant activity in their systems within the last six months. Regardless of the approach (be it automated, assisted, or completely manual) or the additional processes and details that 22 (just a portion) of the participating organizations shared within the open comments of this survey, it’s clear that identifying and tracking employee referrals is still a moving target for the industry.

Current CareerXroads members who are logged in can view the entire report and detailed commentary provided by participating companies within the CXR Research portion of the site.

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Chris Hoyt

A veteran of recruiting and HR, Hoyt is a sought-after speaker with presentations including national conferences with SHRM, LinkedIn, HR Technology, ERE and others in the USA as well as UNLEASH, iRecruit, Australasian Talent Conference and more abroad. Chris has been promoting and leading full scale and enterprise-wide integrations of social media and mobile marketing within workforce strategies for his entire career. His expertise and passion for interactive/social recruiting, candidate experience, and both national and international recruiting strategies are all areas that Hoyt now leverages as co-owner and President at CareerXroads, a Recruiting/Staffing consulting and think tank organization that works with corporate leaders from around the world to break out of traditional recruitment practices and push the envelope in an effort to win the ongoing war for top talent.

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